Popular YouTuber and boxer Jake Paul is facing criticism from fans who believe he has lost his "selling power" after it was announced that his next fight will be held in a small 4,000 capacity casino. Throughout his career, Paul has been a huge draw for pay-per-view events, often selling out arenas. However, his upcoming bout against relatively unknown boxer Andre August will take place at the Caribe Royale Orlando casino, which can only accommodate 4,400 people. Additionally, the fight will be aired on regular DAZN instead of pay-per-view, marking a departure from Paul's previous fights. Fans are now questioning whether Paul can still attract a large audience for his matches.
Has Jake Paul Lost His Star Power?
Many fans expressed their concerns about Paul's declining popularity due to the small venue and lack of pay-per-view status for his upcoming fight. Some fans were taken aback by the size of the venue, with one commenting, "Only 4.4k people? He's finished." Another fan questioned Paul's future pay-per-view selling power, stating, "For future events, do you think he has PPV selling power?"
A Change in Strategy
This shift in venue and broadcasting choice comes after Paul's first defeat earlier this year against Tommy Fury. Despite the loss, the fight drew over 800,000 pay-per-view buys and reportedly earned Paul $30 million. He quickly bounced back in August with a victory over former UFC star Nate Diaz, which is said to have sold close to 450,000 buys. However, for his next fight, Paul wanted to address criticism about his choice of opponents and opted to face the relatively unknown Andre August, who has a record of 10-1-1. Paul has even suggested that the fight could break even financially.
Support for Paul's Decision
While some fans have expressed concerns about Paul's decreasing popularity, others have praised his decision to fight a legitimate boxer with less name recognition. One fan pointed out the irony, saying, "Everyone has been calling for Jake Paul to fight actual boxers… Then when he does, people say he's lost his selling power because he's fighting someone who is an actual boxer, as opposed to someone with social media clout? Who else is he meant to fight?" Another supporter commented, "He's going the actual boxing route now. This is what comes with it." It seems that despite the criticism, there are fans who appreciate Paul's choice to face a lesser-known opponent.