Connect with us

Hi, what are you looking for?

Sporting ExcitementSporting Excitement

Euro 2020

Harry Kane doesn’t move Coca-Cola bottles during press conference after Ronaldo’s outburst sees firm lose $4BN in value

HARRY Kane did not move the Coca-Cola bottles placed in front of him during a pre-match press conference after Cristiano Ronaldo’s outburst saw the firm lose $4billion in value.

The England captain answered questions from reporters alongside boss Gareth Southgate ahead of England’s match with Scotland tonight.

Read our Football live blog for the very latest news from around the grounds

Harry Kane and Gareth Southgate did not remove the Coca-Cola bottles during the conference

The England captain defended the use of sponsors

After Cristiano Ronaldo moved the bottles, the firm lost $4billion in value

The club’s manager defended the use of sponsors and product placement as they can be beneficial for football, for example in providing sports facilities.

Southgate said: “I think there are lots of sponsors in sport and the impact of their money at all levels helps sport to function, particularly grassroots sport in our country requires investment and without some of those companies it would be very difficult to have the facilities we need.

“We’re mindful in our country of obesity and health but everything can be done in moderation, and anything that is done in moderation is rarely a problem.

“I understand the concerns that people have. Obviously the two guys [Ronaldo and Pogba] have different rationale to the stances they took but there’s always a bigger picture.”

Advertisement. Scroll to continue reading.


Kane added: “I totally agree. Obviously the sponsors are entitled to what they want if they’ve paid the money to do so.

“It’s not something I’ve thought too much about.

“I’ve seen it go round on social media but if I’m totally honest I’m more focused on tomorrow [England’s match vs Scotland] than anything like that.”

After Cristiano Ronaldo removed a Coca-Cola bottle at a Euro 2020 news conference, UEFA told teams they have contractual obligations towards tournament sponsors.

Coca-Cola had $4billion wiped off their share value after Cristiano Ronaldo said ‘Drink water!’ at a press conference
Cristiano Ronaldo removed two bottles of Coke before the win over Hungary

Organisers for Euro 2020 said: “UEFA has reminded participating teams that partnerships are integral to the delivery of the tournament and to ensuring the development of football across Europe, including for youth and women.”

The Portugal captain – who scored two late goals in a 3-0 win against Hungary – had told the watching world to ‘Drink Water!’ as he sat down to speak to the media.

The Juventus forward removed two bottles of the fizzy drink from the desk in front of him during his pre-match press conference ahead of their opening game win.

Coca-Cola’s share price promptly dropped from $56.10 (£39.80) to $55.22 (£39.19).

Ronaldo, 36, has a famously strict diet

At one point during the day 1.6 per cent of the company’s value had been wiped off – meaning the market value of Coca-Cola went from $242bn to $238bn – a drop of $4bn (£2.84bn).

There was a late recovery, with the price back up to $55.44 (£39.38) at closing.

Advertisement. Scroll to continue reading.

UEFA has since issued a statement in response to CR7’s actions, saying “everyone is entitled to their drink preferences” and that everyone has different “tastes and needs”.

A spokesperson added: “Players are offered water, alongside Coca-Cola and Coca-Cola Zero Sugar, on arrival at our press conferences.”

And Ronaldo’s stunt has already seen copycat moves from other Euro 2020 stars.

Paul Pogba removed a beer bottle during his press conference

On Tuesday, devout Muslim Paul Pogba removed a beer bottle during his press conference following France’s 1-0 win against Germany.

And on Wednesday, two-goal Italy hero Manuel Locatelli also removed Coca Cola bottles from his press conference.

Ronaldo, 36, has a famously strict diet and avoids sugary foods, eating clean up to six times a day to maintain his incredible physique while he ages – although he has advertised junk food, including Coke, in the past.

While still at Real Madrid, the club doctor said he had the body of a player ten years younger and could continue playing at the top level into his 40s.

While the drinks company were trying to save face on Tuesday, Ronaldo was his typical self on the pitch against Hungary.

Advertisement. Scroll to continue reading.

Royal Ascot special 🏇🎩

  • 🎩 FREE BETS: £50 in free bets with William Hill
  • 🏇 TOP TIPS: Templegate’s tips for day four at Ascot
  • 🎩 BET BONUS: Get £50 in free bets with Sky Bet
  • 🏇 BETTING SPECIAL: Full guide of new customer offers
  • 🎩 PRICE BOOST: Best prices and deals for existing customers

Get ALL of the latest Portugal news and updates from Euro 2020

He expressed rage at team-mate Diogo Jota before playing a vital role in securing three points in the second half at the Ferenc Puskas Stadium.

Raphael Guerreiro gave Portugal the lead before a Ronaldo penalty and another close-range effort in injury time wrapped up an impressive 3-0 win.

The goals mean Ronaldo is now the record scorer in European Championship history with 11, two ahead of French legend Michel Platini.

He has now scored in five different European Championships, more than Poland have managed, taking his international record to 106 goals in 176 games.

Advertisement. Scroll to continue reading.




THE strawberries served up at Wimbledon this year will be tracked from plant to punnet with new high tech sensors for the first time...


EMMA RADUCANU rose to super-stardom after her incredible US Open triumph last September as a qualifier. And that led to endorsements with huge global...


JOE ROOT played another of his incredible reverse scoops for six as England closed in on another thrilling victory. Former captain Root jumped around...


ENGLAND cricket fans have been spotted brawling in the stands at Headingley. The Yorkshire crowd were in fine voice on the Western Terrace as...

Premier League

HARRY MAGUIRE has been given special permission to jet off on his honeymoon by new Manchester United boss Erik ten Hag. England star Maguire...

Premier League

BAYERN MUNICH are demanding a fee of £52million to sell Robert Lewandowski, according to reports. Lewandowski, 33, has been vocal about his desire to...