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Mercedes F1 end controversial sponsorship with Kingpan after furious backlash from Grenfell Tower victims

MERCEDES have ended their controversial relationship with sponsor Kingpan following a backlash from victims of the Grenfell Tower tragedy.

The F1 team announced the building materials company as a new partner ahead of the Saudi Arabia Grand Prix last weekend.

Kingspan became a partner of Mercedes F1 ahead of the Saudi Arabia Grand Prix
The Kingspan logo was visible on the Mercedes cars

72 people died following the fire at Grenfell Tower four years ago

The insulation produced by Kingspan was one of the products used on the outside of the Grenfell Tower – where 72 people died after a fire in June 2017.

And the role the company’s product played in the tragedy is currently the subject of a public enquiry.

The pressure group Grenfell United, which consists of survivors and bereaved family members, wrote to Mercedes F1 boss Toto Wolff to convey their disdain at the link-up.

And UK government minister Michael Gove also issued a letter to Wolff insisting he change his mind on the deal with Kingspan.

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Mercedes, who had Kingspan’s logo on their cars for the Saudi Arabia Grand Prix, have now confirmed the end of that partnership by mutual consent.

A statement from Mercedes released on Wednesday said: “The Mercedes-AMG Petronas F1 Team and Kingspan today announced that they have mutually agreed to end their partnership.

“Announced last week, the new partnership included Kingspan chairing a new Sustainability Working Group for the team, and aimed to deliver carbon reductions through their leading-edge environmentally sustainable solutions for the team’s future campus. 

“However, both parties have subsequently concluded that it is not appropriate for the partnership to move forward at the current point in time, notwithstanding its intended positive impact, and we have therefore agreed that it will be discontinued with immediate effect.”

A Kingspan statement said they are “deeply aware of the sensitivities raised in recent days, and so we have jointly agreed that it’s not appropriate to move forward at the current point in time”.

They went on to say they have “had no role in the Grenfell Tower refurbishment” and that its insulation UK business is “a core participant in the Grenfell Tower Inquiry and fully supports the Inquiry’s important work”.

Grenfell United responded by insisting Mercedes had “done the right thing”, before adding: “With justice still so far away, it’s these small steps that encourage us to keep fighting.”

Meanwhile, Mercedes are currently preparing for a huge world title decider in Abu Dhabi this weekend.

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Lewis Hamilton and Max Verstappen are currently LEVEL on points heading into a mouthwatering final race of the 2021 season.




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