Connect with us

Hi, what are you looking for?

Sporting ExcitementSporting Excitement

Tennis

Emma Raducanu hits back at England rugby coach Eddie Jones and social media trolls in defiant Nike advert

, Emma Raducanu hits back at England rugby coach Eddie Jones and social media trolls in defiant Nike advert

EMMA RADUCANU has hit back at England rugby head coach Eddie Jones and social media trolls in a new Nike advert.

The Kent teenager became a worldwide sensation when she won the 2021 US Open title last September on her debut and in flawless fashion – without dropping a set in 10 matches that started in qualifying.

Emma Raducanu referenced jibes aimed at her in the new advert
Red Rose coach Eddie Jones seemed to accuse Emma Raducanu of being distracted but wrote to her saying he was not criticising her mentality

It was one of the most sensational stories in British sporting history and shocked the world of tennis.

Sponsors immediately queued up to pay her to wear their best diamonds or most glamorous frocks or advertise their top-selling products.

The trappings of instant overnight success have seen her invited to various celebrity functions – such as the recent James Bond Premiere and Met Gala ball in New York.

Yet Australian coach Jones caused plenty of debate and controversy when he accused Raducanu of being distracted and affected by lucrative off-court endorsement deals, especially as her form inevitably dipped after the Flushing Meadows triumph.

Advertisement. Scroll to continue reading.

The words were meant as a warning to emerging England star Marcus Smith about the pitfalls of newly-acquired fame.

But his comments were widely panned and even labelled “sexist” by former British No.1 Jo Durie and “patronising” and “misogynistic” by Olympic champion Kate Richardson-Walsh

Jones, 61, later wrote a letter to Raducanu to clarify his comments, claiming he was not criticising the mentality and mindset of the 19-year-old.

However in an advert filmed for Nike, Raducanu is seen returning tennis balls while the words ‘distracted’, ‘perfect’, ‘fluke’, ‘flawless’ and ‘’one-hit wonder’ flash up in large white writing on a black background behind her.

FREE BETS: GET OVER £2,000 IN NEW CUSTOMER DEALS

In an Instagram post, Nike London said: “World off. Game on. Bromley’s own Emma Raducanu has started her first full year on tour.

“Her plan? Same as it’s always been.

“Shut out the noise and take on the opportunity of each challenge.

Advertisement. Scroll to continue reading.

“Emma knows the journey forward is all about progress.

“And progress comes one point at a time.”

At the start of her first full season on the WTA Tour, Raducanu will face American Sloane Stephens – the 2017 US Open champion – in the first round of the Australian Open next week.

All eyes will be on Raducanu’s form and fitness following her 6-0 6-1 humbling to Kazak Elena Rybakina in the first round of the Sydney International.

The world No 18 contracted Covid before Christmas and has only played once in two months.

Did you miss our previous article…
https://www.sportingexcitement.com/tennis/djokovic-will-be-thrown-back-in-detention-centre-in-hours-faces-being-frogmarched-to-plane-by-armed-cops-over-visa-row

Advertisement. Scroll to continue reading.
Advertisement
Advertisement

Latest

Premier League

Double the Points, Double the Fun All 20 Premier League clubs are gearing up to play twice in Gameweek 29, promising a flurry of...

Premier League

Struggles with Injuries Gabriel Jesus has faced a tough season, missing 16 games due to knee and hamstring problems. His last Premier League start...

Premier League

Liverpool Looking to Secure Top Spot Liverpool is set to face Brighton this Sunday in a crucial Premier League showdown, aiming to solidify their...

Golf

WHEN golf fans talk about "Big Cat," they’re normally bringing up Tiger Woods in conversation. But one Arizona golfer came dangerously close to a...

Premier League

Surprise Visit Singer and Soccer Aid star Tom Grennan made a surprise appearance at Stamford Bridge on Wednesday during Chelsea Women's Champions League quarter-final...

Premier League

Reds Targeting New Star Liverpool is reportedly making plans for a future without Mohamed Salah and has set its sights on Omar Marmoush as...

Advertisement
Advertisement

Facebook

Advertisement
Advertisement
Advertisement
Advertisement